How did this Zhejiang brand make onto NBC news?

2019-03-20 03:01:10 source: Zhejiang News APP; Editor: Zichen HU



The obsession with Orolay fashionable and warm eiderdown coats grows across the U.S.  Orolay, a female apparel company from Jiaxing City, Zhejiang Province, has gained numerous positive reviews of ‘a phenomenon in America’, ‘cheap and in good quality’.

 

It is the cross-border e-commerce trend that the initiators of Orolay seized to sell their coats on platforms such as Amazon and eBay. So far, Orolay has achieved the astonishing sales volume over 150 million coats, mostly contributed by their advantages of fashionable design, eiderdown padding of high quality, and the attractive prices!


Additionally, a coat craze has turned to something more: a charity campaign ‘coat happy hour’, which advocates ‘Wear your coat and donate one to charity’, has been started by the fans of Orolay coats and has received an overwhelmingly positive social response according to NBC News.

 

 

 


(Executive Editor: Yongliu HE)


9707424 How did this Zhejiang brand make onto NBC news? public html


The obsession with Orolay fashionable and warm eiderdown coats grows across the U.S.  Orolay, a female apparel company from Jiaxing City, Zhejiang Province, has gained numerous positive reviews of ‘a phenomenon in America’, ‘cheap and in good quality’.

 

It is the cross-border e-commerce trend that the initiators of Orolay seized to sell their coats on platforms such as Amazon and eBay. So far, Orolay has achieved the astonishing sales volume over 150 million coats, mostly contributed by their advantages of fashionable design, eiderdown padding of high quality, and the attractive prices!


Additionally, a coat craze has turned to something more: a charity campaign ‘coat happy hour’, which advocates ‘Wear your coat and donate one to charity’, has been started by the fans of Orolay coats and has received an overwhelmingly positive social response according to NBC News.

 

 

 


(Executive Editor: Yongliu HE)


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